A maiden full-length album from The Kid LAROI, aka Charlton Kenneth Jeffrey Howard, THE FIRST TIME follows on from the rapper’s debut 2020 mixtape F*CK LOVE, with LAROI rebranding his sound into a style befitting of his international celebrity status, while also ultimately serving up one of the most anticipated albums of 2023. Featuring guest appearances from Jungkook and Central Cee on the single “Too Much,” Baby Drill and Future on “What’s the Move?," Robert Glasper and YoungBoy Never on “Call Me Instead,” and D4vd on The Line, THE FIRST TIME is a technicolour celebration of collaboration and unwavering creativity, catapulting to stardom alongside his earlier work, the 2021 smash single “Stay” alongside Justin Bieber, and the mixtape that started it all, F*CK LOVE in 2020. 

In a swelteringly short space of time, LAROI has taken the world by storm, with two nominations in 2022 at the Grammy Awards, for Best New Artist and also for his work on Justin Bieber’s sixth full length Justice, three wins and multiple nominations at the ARIA Music Awards and Billboard Award wins, alongside his ever-expanding repertoire, as well as his dominating online and pop culture presence. Currently in command of over 38 million monthly listeners on Spotify, over 2 billion views on YouTube, a single, “Forever & Again,” featured on the official soundtrack for the defining cinematic moment of 2023, Barbie, LAROI’s effortless talent and raw charisma is only matched by his enamoring onstage presence; a fact which permeates vividly whether LAROI is performing at the likes of Coachella or commanding a stadium crowd for his own sold out headline shows.

29.01.2024